Coach Cher
Cher & Associates
Founded in 2017 by Cher Sorzano, Cher & Associates is a dynamic firm specializing in coaching, training, consulting, strategic planning, and event management and execution. The company is dedicated to helping individuals and organizations achieve measurable growth, design actionable strategies, and deliver polished events that leave a lasting impact.
At the helm is Cher Sorzano, a multifaceted entrepreneur and visionary leader. She is a Certified Business and Mindset Coach, Artist Manager, Certified Personal Fitness Trainer, Remote Online Notary, professionally trained actor and model, and licensed real estate professional in DC, Maryland, and Virginia. She also serves as the Executive Vice President and Chief Operating Officer of EAS Entertainment Group, where she manages artists, oversees operations, and drives strategic growth.
Cher holds an MBA, a Master of Science in Healthcare Administration, and an undergraduate degree in Management and Psychology. With expertise spanning business strategy, leadership development, event production, talent management, fitness, and real estate, Cher & Associates is uniquely positioned to provide innovative, results-driven solutions. Guided by the belief that life is about creating meaningful impact, the firm partners with clients to help them soar beyond limits and achieve extraordinary success.