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12 Rules For Life Tour

Nova SBE Executive Education

Thursday, November 15, 2018 from 6:30 PM to 8:30 PM (WET)

12 Rules For Life Tour

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General Access 2h 35m Free  

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The event is sold out.
However, you can watch live on our Facebook page, and join the debate here (code: #12rules)


12 Rules for Life: An Anditote to Chaos

What are the most valuable things everyone should know?

 Dr. Jordan Peterson will answer live next November 15, at 7 pm,
at the Hovione atrium at Nova SBE's Carcavelos Campus.


One of the most important thinkers to emerge on the world stage for many years. - The Spectator


Renowned psychologist Jordan B. Peterson's 12 Rules for Life: An Antidote to Chaos uniquely combines the hard-won truths of ancient tradition with the stunning revelations of cutting-edge scientific research.

In a time of unprecedented change, when family structures are collapsing, education is degenerating into indoctrination, and political society is dangerously polarizing, 12 Rules for Life offers the truth: some very ancient truth, applied to life’s very modern problems. Join those who have already found inspiration and direction in Dr. Peterson’s teaching. Discover in this book of exceptional power 12 simple yet profound rules for sorting yourself out, setting your house in order, and improving the world by first improving yourself.

Humorous, surprising and informative, Dr. Peterson tells us why skateboarding boys and girls must be left alone, what terrible fate awaits those who criticize too easily, and why you should always pet a cat when you meet one on the street. What does the nervous system of the lowly lobster have to tell us about standing up straight (with our shoulders back) and success in life? Why did ancient Egyptians worship the capacity to pay careful attention as the highest of gods? What dreadful paths do people tread when they become resentful, arrogant and vengeful?

Dr. Peterson journeys broadly, discussing discipline, freedom, adventure, and responsibility, distilling the world’s wisdom into twelve wide-ranging essays, practical and profound. 12 Rules for Life shatters the modern commonplaces of science, faith, and human nature, while developing the mind and encouraging the spirit of its readers.



18h00 | Registration

19h00 | Welcome
José Prata, Publisher @ LeYa
Daniel Traça, Dean @ Nova SBE

19h05 | Opening remarks
Miguel Pina e Cunha, Full Professor @ Nova SBE (Leadership, Organization Studies)

19h15 | 12 Rules for Life: an antidote to chaos
Jordan B. Peterson, Full Professor @ Toronto University (Psychology)

Have questions about 12 Rules For Life Tour? Contact Nova SBE Executive Education

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When & Where

Nova School of Business & Economics
1 Rua Holanda
Hovione Atrium
2775 Carcavelos

Thursday, November 15, 2018 from 6:30 PM to 8:30 PM (WET)

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Nova SBE Executive Education

We are a community dedicated to helping to foster talent in each individual, and we are committed to building a future together, for a more sustainable and competitive economy.

That’s why, besides our commitment to building a more sustainable and competitive economy, our approach relays on continuously contributing to the personal and professional development of executives.

Our offer includes both open enrollment programs and customized solutions to address organization’s pain points, from crash courses to post-graduate diplomas, and international learning journeys. 

Together, we are building a brighter future: close to your challenges, goals, and successes, and far beyond the horizon of traditional classrooms.

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